Wednesday, August 19, 2009

Running Shoes for Charity!


We just created a website that will sell running shoes online and benefit Back on My Feet.

We got involved with Back on My Feet thru the efforts of Ed Scioli. He ran the crazy 20 in 24 relay last year. This year we had two teams from the Moorestown Distance Running Project run the relay and raise nearly $10,000! While at the relay Ed started talking about how else we could help out.

BackonMyFeetShoes.com is the result of that brainstorm. You can buy your shoes online and 20% of your order will be donated to Back on My Feet. It is a great way to help your running and help those less fortunate get back on their feet by running!

So go get that new pair of Brooks Adrenaline, Saucony Triumph, Asics Kayano or any of the other dozens of great shoes we have available.

Tuesday, July 14, 2009

RunSignup.com - Alpha Ready!


We went live with the Alpha of RunSignup.com today.

Right now we are focusing on just the user registration side (although we have most of the race creation and editing done as well). We just want to make sure we get this part right and are able to focus on it. So far today we’ve had about 100 people test it out and things seem to be going well. We are processing credit cards and Paypal transactions and are giving users a very simple way to cancel the transaction and not register.

Our little effort to make life easier for race directors of running races and their participants is off the ground!

Monday, July 13, 2009

A New Venture

Well, I am about to launch another new little venture. It combines my interests in running and technology.

The basic idea is a web service that makes it easy for races to allow users to signup online. We will go live with an Alpha version of the service in the next day or two (hopefully) for a local race that has agreed to test the service.

This is an old idea that I have been harboring for several years. I’ve used the big market leader, Active.com, as both a runner and as a race director for a number of years. However, they have become un-focused on the running marketplace. Their website is hard to use and certainly does not take advantage of Web 2.0 technology or approaches.

So our site will have focus on running races, it will be simple to use, and it will be much more cost effective than the alternatives in the marketplace. Hopefully people will like it and it will provide a valuable service to others. I’ll be blogging about this a lot over the next few months…

Tuesday, May 12, 2009

Wanted: Running Web Wizard

We are looking for a new person at the store since Marc Pelerin is going to be moving to California.

Moorestown Running Company is a specialty running store in Moorestown New Jersey.

We are seeking a motivated web designer and enthusiastic store associate.
You will work in our Moorestown store helping to build and design our website, doing customer marketing and helping runners and walkers select the proper equipment.

You will have the opportunity to serve the running community, work with passionate staff and an experienced technology consultant as you develop an expanding running specialty website and growing store. The applicant should have related experience in web design and development, working with tools like Dreamweaver, Photoshop and Illustrator. PHP and Javascript experience is a plus. A strong desire to learn and keep expanding your skills is required. In addition to web development, you must demonstrate a willingness to work with customers and learn about properly fitting customers with running shoes.

The qualified candidate has related education and experience dealing with online marketing and/or web design. Email your cover letter, application and examples of your web work to info@runningco.com.

Wednesday, May 6, 2009

My History with Middleware and Management - like Peanut butter and jelly

In 1996 we started a project called the Bluestone (actually Sapphire at the time) Application Manager. Kevin Minder led the project, Larry McCay and Rich Friedman were also key guys on the project as well. We felt it was very important to have Management tightly tied to our middleware. We saw tremendous synergies where customers could go way beyond simple Systems Management and move toward Application Management. I remember Kevin talking with me about how we could actually build something that was way better than things like Tivoli. Here is a link to a snapshot of the old Bluestone site -

Fast forward to 2002 and when I first started working with Marc Fleury and JBoss. In my first presentation to Marc on my recommendations on where JBoss could go I had a slide that said we needed to create something like the Red Hat Network for middleware. It would give us value that we could bundle in our Subscription and it would allow us to go from the developer side of the house into the operations side of the house where the IBM and Bea guys got paid. It was not until late 2004 when we hired Rich Friedman to figure out how we would build the JBoss Network that we got serious about it.

While Rich was investigating what was out there, Raven Zachery sent an email to Ben Sabrin (Jan. 24, 2005) suggesting we take a look at Hyperic. Rich did and we eventually got into a series of discussions about how we could use their technology to be the foundation of the JBoss Network. We were too cheap at the time to actually acquire the company (although a number of us wanted to), but we did enter into a license deal that gave us rights to the software and the ability to modify and take our own product to market. Friedman and the JBoss Network team (including John Mazzitelli, another Bluestone alum) delivered that product by Q4 of 2005. Customers really ate it up and our sales accelerated quickly, helping to drive the valuation discussions with the various companies looking at acquiring JBoss. During those times, I recall Friedman and myself trying to pitch the idea that if we were going to stay an independent company, then we should acquire Hyperic. JBoss chose to go down the other path and combine forces with Red Hat.

Having learned so much about Hyperic and the great team there, as I left JBoss I started to work with them on their strategy moving forward. Javier asked me to be on the board and let me become an investor. The past couple of years have been great in terms of growth and new opportunities. Today, customers like Comcast, CNet, Intuit, RealNetworks, (and several I am not yet allowed to name, but you likely use some of them every day) now rely on Hyperic for their Web Infrastructure Management.

About a year ago when Spring entered into discussions with Hyperic to license the HQ technology I started dreaming again about a real combination. I saw Spring as the next generation of Middleware – designed for the new needs of the market. Faster and slimmer. More adaptable, ready for Cloud computing and a natural fit for Virtualization environments. The same things we had shifted our emphasis to at Hyperic.

As the new wave of applications are built and deployed there is an even greater need for a tight combination between middleware and management. It is entirely different than the old style – focused on operating systems and Application Servers. There is a new emerging Internet Application Infrastructure (IAI) that is made up of distributed services with a need to scale very quickly. Far more flexible and lower cost. Built on an open source paradigm to ensure that this distributed community can all interact and move forward rapidly.

The new Spring has become the default IAI. Spring has achieved this by simple market demand. Spring has huge market share, the ability to help customers integrate their old environment with the new, and the cost advantages of a simple, integrated Develop-Deploy-Manage product set.

I’m glad that after a dozen years of being a part of this to see it come to life in a meaningful way.

Monday, May 4, 2009

Spring – Hyperic - the future of Internet Infrastructure

Spring announced today that they acquired Hyperic (I have been on the board at Hyperic since 2006 and known them since JBoss decided to use HQ as the foundation of the JBoss Network in 2005).

This is the future. The past has been about J2EE Application Servers, Operating Systems, Servers, heavy-weight Enterprise Middleware and Systems Management. The past has burdened companies with high costs and inflexible environments that do not allow them to respond to market and customer dynamics.

Over the past couple of years and into the next several years a new architecture has taken hold. Built around the flexibility of the Internet. Cloud Services. Virtualization. These are the things that let companies take advantage of rapid market shifts and to achieve much lower cost levels. Traditional Middleware and Systems Management have not kept up with this new environment.

The combination of Spring and Hyperic provides the Internet Infrastructure for new business applications to be deployed on. The dramatically lower costs of Spring development and deployment are proven in the market with the huge market share and shift from the heavy weight J2EE model. Hyperic now adds the full lifecycle of management to this dynamic infrastructure.

There are two interesting synergies between the companies:
1. They both provide a smooth migration from the past. Over 50% of J2EE App Servers actually use Spring based models. And Hyperic has become the defacto management platform for Internet based applications, not to mention the fact that the JBoss Management products are based on Hyperic HQ.
2. Both companies have been investing directly into the Cloud. This benefits companies hosting their own Cloud services, as well as customers of Cloud services like Amazon and Google. Analysts and partners name both companies to their list of leaders in this space.

Spring is showing the type of leadership and partnership capabilities to make it the leader in Internet Application Infrastructure in this new world.

Saturday, April 4, 2009

Inconspicuous Consumption - Running Shoes

I was talking with my running store partner, Dave Welsh, this evening about the fact that business so far this year is up - and seems to be getting better each month as compared to last year. We were down Jan. 09 to Jan. 08. By March we were up over 20%. So far in April we are up even more!

I am wondering if running shoes might be a way for people to partake in inconspicuous consumption? As I have discussed before, the vast majority of the population that is still earning what they have been earning the past several years. But it is not cool to shop and spend excessively. Hummers are out, Saks Fifth Avenue sales are down 25%+, but buying a nice pair of running shoes is not viewed as excessive. And maybe people want to get more natural - driving less, taking more walks and trying to get in shape by doing some running.

I have no idea if this theory is right, but we sure hope it keeps up!